The Diary of a CEO · Steven Bartlett
Rick Rubin co-founded Def Jam and produced Johnny Cash, Jay-Z and Adele. A little over twelve minutes of the nearly three hours are about artificial intelligence: to him a tool like fire, with no point of view of its own, and the creativity lies in the prompt. Whether an AI can be creative, he says, he doesn’t know.
Original length 2 hr 46 minShort readDE · EN · FR · ES
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The Conversation in Numbers
40Years in the studioas a producer, from Def Jam to the new album by The Strokes
12 minOn AIout of nearly three hours of conversation
5 %His estimatethis many out of ten thousand AI tracks might appeal to you, maybe
1.5 mViewsfor his joke about vibe coding, which turned into a book
The five percent is an offhand estimate by Rubin, not a measurement. He explicitly leaves open whether AI can be creative.